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    You are at:Home»Featured»Lineup For HYBE’s New Global Boy Group Project Already Sparks Major Criticism
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    Lineup For HYBE’s New Global Boy Group Project Already Sparks Major Criticism

    Rahul MBy Rahul MJuly 10, 2025No Comments2 Mins Read
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    “Barely any diversity…”

    Koreaboo

    7 minutes ago

    HYBE has seen success with “global groups” after debuting KATSEYE from the show Dream Academy, but the newest project has sparked backlash.

    to our amazing EYEKONS —thank you from the bottom of our hearts!! your constant love and support
    The members of KATSEYE | @katseyeworld/Instagram

    Back in 2023, it was announced that HYBE had established a Latin American subsidiary.

    HYBE Establishes Latin American Subsidiary To Enter Latin Music Market

    While there had been news of a new global group debuting, it was confirmed with a trailer for a survival show to debut a new boy group.

    [Video could not be displayed]

    [Video could not be displayed]

    [Video could not be displayed]

    [Video could not be displayed]

    Through the project, HYBE Latin America wants to debut a global boy group with the name Santos Bravos. The criticism started very early as netizens thought the name was “stereotypical.”

    “let’s take two stereotypical words and put them together” https://t.co/Ro4Rll48qc

    — chris (@pozoloona) July 10, 2025

    santos bravos….jk rowling ass name https://t.co/7dh3242iek

    — thàis🐞 (@jaemiaus) July 10, 2025

    The photos of the contestants were also shared.

    news-p.v1.20250710.3d91f8b20d354

    This also sparked some controversy, with netizens saying the lineup lacked diversity. With contestants from so many different countries, including Mexico, Colombia, Brazil, Venezuela, Argentina, Peru, Spain, and the US, many thought it didn’t represent the beauty of Latin America.

    What in the paper bag test

    — Ana ⁎𖤐⁎⁺˳✧ UPPUZTRON3000 (@TERRYNAT0R) July 10, 2025

    HYBE when deciding which black people can be in their groups https://t.co/jypQtgcum0 pic.twitter.com/4bWHt0qzsL

    — odessa 🏁🏎️ ★ °✩⋆˙ (@hyeindolls) July 10, 2025

    no way they’re supposed to represent Latin American men… barely any diversity😭 https://t.co/ijdj6qB7dy

    — gayli :Þ (@peggabIe) July 10, 2025

    im trying so hard not to shit on them bc im latina but im ngl there are so many beautiful latino men and they brought in whitexicans https://t.co/THZ0ZKVhpu

    — didi novia de taehyun amante de soobin (@miautaehyun) July 10, 2025

    It seems like HYBE is hoping to replicate the success of global girl group KATSEYE with the new project.

    Rahul M

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